Unpacking Fashion’s New AI Marketing Toolkit – Business of Fashion

Unpacking Fashion’s New AI Marketing Toolkit – Business of Fashion

Summary: In graceful brushstrokes, this piece reveals how brands like Mango and Zalando are weaving AI into their marketing tapestry—from instant campaign visuals to hyper-personalized ads. While automation speeds creation and enhances reach, human artistry remains the essential thread anchoring brand soul.

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